Today, Pressure Games unveiled their new "Duck Duck Cat" brand and associated web storefront today. Duck Duck Cat will serve as the active brand toy-line under Pressure Games. The first toy launched under the Duck Duck Cat brand will be the award-winning hide & seek toy, The Countdown Game. 

"We spoke with a lot of parents and partners to select a name that would resonate with the toys we're creating. After tinkering with numerous options, we found that 'Duck Duck Cat' immediately conjures up classic playground games, activity and smiles," says Elizabeth Hughes, Chief Brand Officer.

Countdown is family-focused electronic toy with motion detection, rich sounds, bright colors and other interactive elements that re-imagines the game of hide & seek. Each round is played by hiding the small toy and having another player find and play through a set of challenges to stop the timer and win. In addition to The Countdown Game, other active play toys are in early stages of development to be released under the Duck Duck Cat brand.

After a successful Kickstarter campaign in September 2020, The Countdown Game launches in early April. Initially, it will be available only though the online store of duckduckcat.com with availability on Amazon expected later in Q2.

The Pressure Games corporation has applied for a trademark on the Duck Duck Cat name and is expecting approval later this year.

About Pressure Games

Founded in late 2018, Pressure Games was created with a belief that active, social and imaginative play is instrumental to childhood development. Pressure Games aims to create toys that merge technology with traditional play themes.